Who We Are

Waleed joined Affinnova from Imagitas Corporation, a marketing services firm that helps companies communicate with valuable, hard-to-reach consumer segments, where he most recently served as President. Prior to this position, Waleed successfully developed new businesses and new products, as well as grew Imagitas' client base of Fortune 500 companies, as Executive Vice President of Marketing and Client Service.

Waleed began honing his brand management and new product development skills at SmithKline Beecham Consumer Health Ltd., where he developed and executed launch strategies for a number of consumer packaged goods brands. He later developed several unique/patented analytical tools, research products and targeted applications at Catalina Marketing Corporation. As Senior Vice President and Vice President of Client Management at Catalina Marketing, Waleed rebuilt and expanded his client management and client service organizations to achieve superior business growth.

Waleed holds an M.B.A. from Carnegie Mellon Business School with a concentration in Marketing and Marketing Research (graduated with Distinction) and a B.S. in Psychology and Math from the University of Pittsburgh.