Get Distribution
Yes. I have an application and I want to get distribution:
Mobile Applications
W3i's mobile app distribution service creates value for developers by driving downloads of their iPhone applications. This is accomplished by offering cash incentives to users for installing free and paid apps.
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Windows and Browser Applications
Do you wish you could ramp up your user base and still stay within your acquisition budget? Are paid search and display advertising just not working, so you're looking for a new channel of distribution? Then you've come to the right place. You see, W3i provides a unique, extremely effective user-generated distribution channel.
W3i for Windows and browser apps at a glance:
- W3i's Application Network lets you substantially increase the distribution of your applications and leverage the demand for other applications while the consumer is in the “installation mindset.” You pay for performance only and that's an actual installation on a user's computer.
- W3i's Application Network brings together publishers looking to make more money with their applications (in categories like games, social networking, utilities, security, and entertainment ) with advertisers who offer value-added applications with revenue-generating business models like e-commerce, trial ware, ad-supported, and audience measurement looking for additional distribution.
- InstallIQ™ requires minimal in-house resources for implementation, is user friendly (certified in the TRUSTe Trusted Download Program), and offers the data that publishers need to optimize conversions.
- W3i offers its partners free consultative services, including benchmarking, analytics, technical, design, optimization and compliance advice for continual performance improvement. W3i customizes a Focus Report for partners recommending ways to improve performance and user engagement from data generated through InstallIQ and IQU (InstallIQ Updater).
W3i works.
- A publisher of Internet Security and PC Multimedia Software needed increased distribution to grow its business. They have several trial applications with significant consumer demand. By joining W3i's Application Network, the publisher distributed nearly 9.8 million applications in 2008.
- "RealArcade has been a partner of W3i for two years and greatly appreciates their innovative approaches in direct-to-consumer marketing. W3i consistently brings in high volumes of traffic and is always willing to test out new channels and target groups. W3i has proven themselves to be a key partner in helping RealArcade grow distribution." (Games Marketing Manager, RealNetworks)
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Apps… There's a Distribution Model for That
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The essential customer acquisition strategies for marketers of consumer applications.
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Case Study
SmartShopper
[PDF 235KB]
Testimonials
“comScore has been a partner of W3i for four years and greatly appreciates the value they have driven to our market research panel. W3i consistently delivers quality panelists to our market research panel.”
“W3i's distribution partnership with SmartShopper helped us build a loyal and active base of well over three million daily consumers comparing prices across thousands of Internet stores within six months of launch.”